Description
Exhibition Management
Provides the student with an understanding of the growing role of exhibitions and trade shows as a source of revenue for the organizer as well as an opportunity for buyers and sellers to interact face-to-face in an educational environment. Building an exhibition from the start of the planning process through the close of the show is presented. Students examine key elements in designing a show floor; careers within exhibition management, factors needed to take into account when selecting a site for an exhibition, identify contractors necessary for producing the show; and learn how to effectively interact and communicate with exhibitors throughout the process. As part of this course, a job-ready assessment will be given.
Details
Grading Basis
Official
Units
3
Offering
Course
EVTMGT 10109112
Academic Group
Associate Degree
Academic Organization
Hospitality
Enrollment Requirements
Prerequisite: Fundamentals of Meeting Management, 10-109-102
Typically Offered
Fall