Description
Selling Principles
Introductory course designed to acquaint the student to the basic principles, concepts, and theories of business and consumer selling. Special emphasis is given to developing the selling process which includes prospecting and qualifying, planning and pre-approaching, approaching the customer, the sales presentation/demonstration, handling objections, closing the sale and post-sale service and follow-up. This course will also provide the learner with an opportunity to explore careers, opportunities, and benefits of personal selling
Details
Grading Basis
Official
Units
3
Offering
Course
MKTG 10104104
Academic Group
Associate Degree
Academic Organization
Business & Marketing