Description
Marketing Research
Businesses today need current, accurate information upon which to base their decisions. In this class, students learn not only how to gather marketing information from primary and secondary sources using online and other sources, but also how to apply that information to make better marketing decisions.
Details
Grading Basis
Official
Units
3
Offering
Course
MKTG 10104103
Academic Group
Associate Degree
Academic Organization
Business & Marketing
Enrollment Requirements
Prerequisite grade of C or better in: Marketing Principles, 10104102; Excel-Beginning, 10103133; Word-Beginning, 10103137; and PowerPoint-Beginning, 10103143